Job Title: SEO & SMO Expert
Company: Aristostech India
Location: T. Nagar, Chennai
Experience: Minimum 1 Year
Eligibility: Any Degree
Job Description:
Aristostech India is seeking a skilled SEO & SMO Expert to join our team. The ideal candidate will have a passion for digital marketing and be proficient in both SEO (Search Engine Optimization) and SMO (Social Media Optimization). The candidate will be responsible for driving traffic, increasing brand visibility, and improving search engine rankings for our company’s online presence.
Key Responsibilities:
- Perform keyword research and develop SEO strategies to improve organic search rankings.
- Optimize website content, landing pages, and blogs for SEO.
- Monitor and analyze website performance using SEO tools like Google Analytics, Google Search Console, SEMrush, etc.
- Conduct technical SEO audits and implement fixes for improved site performance.
- Develop and execute SMO strategies to enhance brand presence across social media platforms.
- Manage and grow social media profiles (Facebook, Instagram, LinkedIn, etc.).
- Create engaging social media content and track the performance of social media campaigns.
- Collaborate with the content and development teams to ensure SEO best practices are implemented.
- Stay updated with the latest SEO and SMO trends and algorithm changes.
Skills Required:
- Solid understanding of search engine algorithms and ranking factors.
- Experience with SEO tools (e.g., SEMrush, Moz, Ahrefs, etc.).
- Proficiency in managing and optimizing social media profiles.
- Knowledge of HTML/CSS is a plus.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
